There is a music school in Frankfurt, Germany called the University of Hannover Academy of Music.
It is an elite school for musicians.
Hannover wanted to recruit specific people: Those with “perfect pitch.”
If you have perfect pitch, it means you can identify a specific musical note without any other external assistance or context.
If you think that’s easy, try it now: Sing an “A” off the top of your head.
Only one in 10,000 of us can do that.
In Europe and North America, some studies suggest that less than 3% of the population can do it. Yet, 98% have absolute colour recognition.
That’s how rare Perfect Pitch is.
So the University of Hannover’s Music Department wanted to recruit people with perfect pitch.
But how could they do that on radio?
By doing this:
Seriously cool huh?! How’s that for an incredibly creative recruitment method.