Art should be owned by the person who feels the strongest for it. That’s why we arranged the world’s first auction completely based on emotions, in Stockholm, Sweden.
More than 300 people placed bids on three unique art glass pieces, worth in total over € 25 000. Biometric sensors were used to determined who had the strongest emotional reaction to the art. Says Kosta Boda
Do you (knowingly) use your emotions to guide your behaviour (purchasing or otherwise)? Watch the short video & feel free to leave me a comment in the space below.
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